Looking for an oak dining table delivered to my door. Any recommendations?
An AI tool listed:
- 1Depo
- 2Rūme
- 31a.lv
Does AI recommend your online store?
Shoppers already ask ChatGPT, Google AI and Perplexity where to buy. The answer usually names two to five stores.
We check whether your store is among them, and put the product pages in order so that AI tools can read them.
Example
I want decent cotton bed linen, and soon. Where do I order it?
An AI tool listed:
- 1220.lv
- 2Jysk
- 3Home4you
AI answers differently for stores than for services
Asked about a service, AI tools often cite directories: zl.lv, firmas.lv, viss.lv. Asked about a product, they cite the stores’ own product pages.
On 4 September 2026, asked “Where in Latvia can I buy bed linen online”, Perplexity cited product pages on blues.lv, 220.lv and saulesgultasvela.lv. Asked about a dentist and an accountant, it named directories only.
So for a store its own pages decide: whether an AI tool can reach them, what it reads there, and whether the product data is complete.
What AI reads on a product page
The product data was invented for this page.
Illustrative example
The title says what is sold
Black cotton bag, 38 × 42 cm
Price and availability are visible in the text
€14In stock. Delivery in 2–3 working days.
Facts, not adjectives: material, dimensions, care
Black fabric bag in 100% cotton, with no fastening and no pockets. Handle length 70 cm.
- Width: 38 cm
- Height: 42 cm
- Fabric weight: 240 g/m²
- Care: wash at 30 °C. Do not tumble dry.
Structured data matches the visible text
Structured data: Product, Offer
What on a website helps a business be found in AI answers: How can a Latvian business appear in ChatGPT answers?
What to check first
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Whether AI crawlers can reach the store.
Some store platforms and security tools block GPTBot, OAI-SearchBot or PerplexityBot. If the crawler cannot open the page, the store does not appear in the answer.
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Whether category pages answer the shopper’s question.
A shopper asks for “cotton bed linen 200 × 220”, not “home textiles”. A category page has to say what is in it, in which sizes and at what price.
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Whether product pages carry facts.
Material, dimensions, what is included, care, price, availability. “Perfect” and “premium quality” tell an AI tool nothing.
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Whether structured data matches the text.
Product and Offer data must match what the shopper sees: the same price, the same availability.
What happens after the AI answer
+60%higher conversion on visits from AI tools
In US online stores, visitors who arrived from AI tools bought 60% more often than the rest in July 2026. That is an Adobe Analytics measurement of the US market, the eleventh month in a row with such a lead.
No such measurement exists for Latvia. So we measure what can be measured: how often AI names your store, and which pages it cites.
Adobe, 19 August 2026What we do for stores
Prices exclude VAT. The full price list and the request form are on the Pricing page.
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Free AI visibility audit
Free
We put eight shopper questions about your product group and show which stores the AI names.
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Full visibility audit
€290
30 questions in four AI tools, three runs each, an AI-crawler access check and a list of what to fix first.
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Foundation sprint
€690
We fix access, put the structured data in order and rewrite the 6–10 category and product pages that matter most.
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Monthly plan
€290–790 a month
We measure every two weeks, show what moved, and write answer pages.
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ChatGPT Ads setup and management
€290 then €200 a month
Your products advertised in ChatGPT conversations. The budget stays in your account.
Questions
Does AI recommend Latvian online stores at all?
Yes. In a check on 4 September 2026, asked about bed linen, Perplexity cited product pages from three Latvian stores. Which stores the AI names for your product group is what the free audit shows.
Do all product pages have to be rewritten?
No. We start with the category pages and the products shoppers ask about most. In the Foundation sprint that is 6–10 pages.
We are on Shopify, WooCommerce or Mozello. Does that work?
It does. The platform decides how fixes are made, not what the AI reads. First we check that neither the platform nor a security tool blocks AI crawlers.
Can products appear in ChatGPT shopping results?
OpenAI has published a product feed specification with nine required fields. Who can use the feed today is something we check before we promise to include it in the work.
How do you prove that anything changed?
With repeated measurement: the same questions, the same tools, three runs, dated. One screenshot proves nothing, because the next day the answer can differ.
Sources
- DARA studio check in Perplexity. API with web search, questions in Latvian, 4 September 2026.
- Adobe, US consumers and LLMs. Published 19 August 2026. Retail section; US data.
- OpenAI, product feed specification. Nine required fields. Opened 4 September 2026.
- OpenAI, ChatGPT search crawlers. GPTBot and OAI-SearchBot.